Creative Services and Public Relations
PLAYXPERT delivers Creative Services and Public Relations for select clients. PLAYXPERT provides an agency-approach that prides itself on delivering tier-1 identity, user experience, messaging, and supportive assets for our customers. As one of the most significant growth market, we have mobile-specific specialists on our team that focus on media coverage that makes a positive, measurable impact on our clients' business objectives as they launch.
By keeping our PR focus on mobility technologies, we have developed industry expertise, important media and analyst relationships, and a comprehensive understanding of the industry's players and trends. We love technology and will dive deep into how your products and services are engineered and function. We are equally comfortable telling your story to less tech-savvy consumers as well as white boarding a schematic of your technology for industry analysts. You can count on a short learning curve and accurate understanding of your technology.
Our PR team is aggressive, resourceful, innovative and creative. We've executed award-winning, global campaigns and helped our clients develop new international, vertical and demographic markets.
Count on us to push back when we think our clients can do better. We have been known to take our clients out of their comfort zones when we believe the risks are well worth the rewards. We ask the tough questions before they're asked by reporters, analysts or customers.
We believe that the communications program must always be active, especially when our clients have no news to announce. We help our clients think strategically. We believe in careful planning and thorough preparation, but not in a cookie cutter approach to PR. We know how to take your story to the right people in the right audiences to drive business results.
Our clients have been featured on television, in major publication feature stories, in cover stories and in key industry reports. They have won national and international industry and business awards, and have been featured speakers at important conferences and expos. We have used viral marketing and social media to drive product and service adoption. We have a large PR toolbox, and we enjoy using all the tools at our disposal.
We know you have more to answer for than the size of a clipbook, so we stay focused on what your business is planning to achieve. Though aggressive and forward leaning, we will never exceed the agreed to budget or surprise you with any charges you didn't previously approve.
But most important, you will benefit from experienced, senior PR counsel. We've been through it all – numerous times – and our clients have found our experience and counsel pays dividends beyond the PR program.